Culture

Eclectica: the project demanding equality

By Daniel Ball

The Eclectica Project launch is two days of live music, DJs and guest speakers – and it’s taking place this August. Launching at Manchester’s Kraak, the project aims to inspire leadership by women and minorities in all industries, starting with the music industry. Daniel Ball spoke to two of the project’s founders Lizzie Hudson and Olivia Mayumi Moss to find out more.

Eclectica Project is highly concerned with gender equality and ethics. How have your personal experiences drawn you to creating a project of this nature?

LIZZIE: Over the last few years since leaving school, coming across different work and social environments, I’ve been frustrated by a lot of challenges that I and women around me have to face, whether that’s discrimination in the workplace, slut-shaming or body image issues. There has to be a point where you think, “No, wait… It’s not okay that I am regularly subjected to street harassment on the way home. It’s not okay that I get asked about boyfriends above my career ambitions.” These issues have a ripple effect into every aspect of our culture, and it’s important to find ways to build communities and create opportunities for those facing discrimination to hear each other out and offer support. That is what the Eclectica Project aims to facilitate.

OLIVIA: If something frustrates me, I need to do something about it. To quote Ani DiFranco, “I was blessed with a birth and a death, and I guess I just want some say in between.” I wouldn’t limit myself to the identity of ‘feminist’ or ‘activist’ although I am essentially both – I would rather call myself ‘active.’ Passivity can be a serious illness. I worked in Tokyo for 12 years. Japan is an uber-conformist world, and that experience changed a lot of things for me – It gave me a strong perspective over what is in fact changeable and what is not. So many aspects of our lives are within our power and require hard work to achieve a high standard, but it’s also important to remain philosophical about areas which aren’t controllable and to find alternative routes. Having an international perspective and access to willing professionals is essential to maintaining the diversity and longevity of this project, so I dug out my business contacts.

What are you hoping to change in the music industry through Eclectica Project?

LIZZIE: The music industry, and every industry for that matter, needs to progress towards accepting women and minorities as complex individuals. If we want to achieve any kind of equality within this industry, we have to for instance stop putting these performers in the position where we hyper-analyse as ‘empowering’ or ‘weak’ but instead regard them as people who impact our world culturally and industrially. Women can be artists, light engineers, managers, producers, drummers, business owners, and they can be at the top of their game, while ethnicity, sexuality and gender should never be a determining factor in hiring somebody or offering opportunities. We should be assessing quality based on commitment and competence, not background or gender. The purpose of the August launch and its spinoff shows is to encourage understanding and respect for female and minority people working in various sectors of the music industry.

OLIVIA:  Every industry needs a severe shake, because the patriarchy is everywhere and affects everyone. The UK music industry is no different: too many controls, too much money in the wrong places, too many wrong people in the wrong jobs, too much fear and naivety from the artists, too many people taking advantage, too many false promises… It’s a mess and the whole thing needs revising. Until everyone is treated fairly in all industries, female and minority professionals must never stop calling people out and fighting for their rights. Things will improve if enough people open their eyes, find courage from within and commit. The panels taking place on the August launch weekend will open up many areas of discussion and solidify the already burgeoning network.

What does the future hold for the project?

LIZZIE:  This project is about women and minorities everywhere. It’d be interesting to explore what’s going on in other industries, because sadly there are so many talented people missing out on opportunities because of prejudice or patriarchal structures. The aim is to keep this community and network growing, to let it have its own life, and hopefully inspire people to speak out, learn from each other and keep fighting the good fight.

OLIVIA: Yes, if you want to save your industry and possibly your career, get involved: don’t think that you can’t make a difference, because you can. This project needs to survive – it needs support from funders, professionals, volunteers… There are many ways to become part of this network. Other than that, the post-launch future is sleep!

The Eclectica Project launch & spinoffs will take place in Manchester and Leeds during July and August. You can find out more information on the project’s Facebook page

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